About the customer
Baking is not only her passion, but also part of her profession, because Christina is a true power woman. She is a farmer, a guest manager, an entrepreneur, an author, a baker and, by the way, one of the most successful food bloggers in the country. We are very proud to have been able to accompany the success story “Baking with Christina” for years.
The biggest challenge of the first Advent calendar we had to produce for “Backen mit Christina” was the choice of materials and products. The advent calendar should contain very exclusive products as well as products that match the rest of the products – all this combined with a lovely breeze of “Backen mit Christina”.
In addition to regional content, we also wanted to produce a sustainable Advent calendar. This would make it an ideal addition to Christina Bauer’s product range. We therefore decided on a variant of packaging in which the packaging itself could be reused. This way, the calendar continues to bring great benefits to all customers even after the sensual Advent.