Finding answers together
We answer these and many other questions, together with you – before designs are created, photos are taken, texts are written and lines of code are programmed. Working closely together, we ensure a robust development plan for your web project. This plan provides information on all the above issues and also gives you a clear perspective on your web project – well beyond creation and go live. Whether you then put this plan into action with or without us is up to you. However, we are also happy to advise you on the selection of suitable partners for the implementation or to actively assist you in doing so. Our approach to website relaunches is very similar. Here, too, you need a precise plan in advance, based on your goals, resources and existing assets. Because nothing is easier than screwing up a website relaunch. Since our approach to relaunches is just as responsible as our approach to new website development, we always apply: plan first.
You find this approach to website development or relaunch interesting? Fine. So do we. Let’s talk about whether and how we can support you in the conception and planning of your web project:
Goals, messages, measures & control
In consulting projects on the topic of communication, we define the goals of your communication together with you? What content needs to be conveyed and which messages are capable of achieving this? Who are the stakeholders of your communication and how do we reach these groups in a sustainable way? How and in which channels does the communication run and how is it already checked during your campaign whether the planned goals are achieved? Only when all these questions have been clarified is there a stable communications concept whose implementation can then begin. We are happy to support you in the implementation, but we are also available as a sparring partner. Just as you wish.
You find this approach to developing a communication campaign interesting? Fine. We have been convinced of this for years. Let’s talk about whether and how we can support you in the conception and planning of your campaign.
The goals in e-commerce define the measures
As mentioned above: Do you want to sell or initiate? Or do you even want to leave it open to your customers when and where to buy? Do you want to make your current sales more crisis-proof and efficient? Or have you determined that parts of your product range should be online sales after all? We examine and answer these and many other fundamental questions together with you. Only when all these questions have been answered can the concrete conception phase of an e-commerce (or if you don’t want to go directly transactional, we prefer to call it e-business) project begin. The result of our planning process is a roadmap that will lead your project (no matter with which additional partners) safely to its goal.
You find this approach to the development of an e-commerce or e-business project interesting? Very much so. We have been practicing a modular development approach for years and we are convinced of it. Let’s talk about if and how we can support you in the conception and planning of your project.
Uniqueness is possible
The good feeling that people have in their gut when they encounter their respective favorite brands; this feeling can be planned. But only if brands meet certain requirements. What these are and how to ensure that this is the case in the long term – that’s what we work on (among other things) in our brand development processes. Workshops and analysis or work phases alternate and, following a clearly defined timeline, always lead to the promised result: a brand guideline with which you can plan and implement the further, successful path of your brands. But we are also happy to support you in the implementation. Just as you wish.
You find this approach to the development of a crisis-proof and strong brand interesting? Well then. We are ready and willing to talk to you about brand principles and the possibilities as well as the results of our workshops and how they can contribute to your future success. Interested?
And what are these social media bubbles supposed to be?
We often hear questions like these. And some of them may be partially justified. But in fact, social media are the place where stakeholders, no matter what their level of influence, spend a good part of the day and sometimes even the night. You can have whatever personal opinion you want about this – but the fact remains. That’s why we have devised a structured consulting process to work with customers to arrive at a sustainable, fundamental strategy for dealing with social media. In a joint workshop, we clarify all the fundamental questions and points and define an implementable, brand-affine and goal-oriented strategy. We clarify the big questions: Who should you address? What is the right way to address a brand? Which channels fit the image, the product, but also the possibilities of the company? How do we measure success and what do we consider success in the first place? After a compact day and an exciting journey through the world of social media, all these questions have been answered and nothing stands in the way of successfully dealing with the phenomenon of social media. And that with the bubbles is then also clear.
Do you “like” this approach? Are you now a fan of our processes? Then “follow” us now, “add” us, leave us a comment on our channels. Or be a bit “oldschool” and send us an email. And by the way: Don’t tell anyone, but we even pick up our phones when they ring 😉
Modular consulting projects
Our processes are based on modules – or we call them chapters. After each module or chapter of the consulting process, we summarize the results and findings to date. This means that you always benefit from consulting projects with us to the extent that is right for you. This gives you the full flexibility and freedom of decision to deepen a topic, skip a chapter or end a project at any time during a consulting process. Log-in effects are not our thing. And yours probably isn’t either!?
Our “standard processes” in the area of “consulting” can be handled in the form of compact workshops or in the form of distance training (on the video platform of your choice). Basically, we prefer face-to-face workshops. There is simply no substitute for human energy in such projects. The duration of the projects depends on your individual task, the level of detail and the topic itself. You and your team are challenged in consulting projects. And really. After all, it’s about defining your goals, finding the right strategies and measures for your task, and translating all of this into actionable project plans that are on budget and on schedule. In this way, we ensure a clean transition from the phase of an idea or vision to a promising strategy, planning and implementation. This applies to brand presences or relaunches of brands as well as to e-commerce or website projects or their relaunches. Even in the classic planning of campaigns, we always proceed according to our tried and tested models.
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